Jim Morris challenges us to be students of other marketers by studying their techniques. After all, every marketer on the internet is just giving away their secrets.

Over the last year I made a conscious decision to study Internet Marketing. Because the internet is a vast storehouse of information, it seemed to me that it would become relatively simple to get the kind of eduction I would need to become an effective internet marketer simply by observing other successful marketers.

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What is the success formula for Internet Marketers? It seems some marketers think there is value in slinging offer after offer at you. Buy this system, get rich on that system. They think that their list is a dumping ground for the latest guru hopefuls product, which is a rehash or bastardization of already worn out processes.

A word of warning to the “gurus,” if you dump on your list too much they are going to end up dumping you!

Entrepreneurs can be segmented into two categories - opportunistic thinkers and strategic thinkers. The definitions of each is:

Opportunistic - One who takes advantage of a circumstance or situation quickly to realize a potential benefit

Strategic - One who uses planned actions to realize a potential result

That isn’t to say that business isn’t conducted using strictly one type of thinking or the other. Generally speaking business owners use a combination of the two. You can be opportunistic and still have a strategic objectives. It’s just that most people who go into business, enter into their chosen market using opportunistic thinking; especially in the Internet Marketing world.

Successfully negotiating the ever changing business landscape requires entrepreneurs to operate strategically to survive for the long term. And strength in your given market will come from strategically executing a sound business plan, rather than solely capitalizing on an opportunity. So which type of entrepreneur are you - Strategic or Opportunistic?